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Case Studies

Please choose.

  • Case Study 1: Cemex and the Hunt for Profitable Customers in Unprofitable Areas
  • Case Study 2: The Grameen Story: Profiting from Unprofitable Customers
  • Case Study 3: Entrepreneurship Stories
  • Case Study 4: The Cost of Second Guessing Customers
  • Case Study 5: Marketing and the Start-Up
  • Case Study 6
‹ Reading MaterialsupCase Study 1: Cemex and the Hunt for Profitable Customers in Unprofitable Areas ›








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