Case Studies
Please choose.
- Case Study 1: When Should an Entrepreneur Quit? (The Xerox Story)
- Case Study 2: CEMEX Profiting by Identifiying Customer Wants and Needs
- Case Study 3: The Cost of Second-Guessing Customers
- Case Study 4: Grameen Bank and Grameen Telecom - Profiting from 'Unprofitable' customers
- Case Study 5: Entrepreneurship Stories (5 mini case-studies)
- Case Study 6: Marketing and Entrepreneurship (2 mini case-studies)
